Social Media Content and Strategy.
I have five years experience supporting a brand’s organic social media strategy. From creating social posts to diving into metrics, I’ve engaged audiences and helped to grow Nielsen’s followers across Twitter, Facebook and LinkedIn. My experiences include:
Using the social media management platform, Sprinklr, to review and approve social posts from 75 global users.
Writing social posts to support a wide variety of content—from insight-based articles, reports and podcasts to company announcements.
Attending events to live tweet senior executives speaking on panels.
Monitoring social chatter and producing summary reports for crisis management.
Reporting campaign success with social metrics.